Thanks to lead ads, many individuals are now able to share information with businesses that they care about. Even better is the fact that something like this can be done rather quickly. Whenever someone clicks on one of these ads, they will be asked to fill out a form with the following information:


*Email address

*Contact information

If you create a lead ad, you will be able to completely customize your contact form, as well as download new leads from those who have taken the time to click on your ad.

Here are three useful tips to help you get the most out of your lead ads on Facebook.

*Always target audiences that are similar in nature to all of your existing customers. These are known as lookalike audiences, and they will help you reach those individuals who you believe will provide the most amount of value to your business.

*Get creative with your lead ads and come up with content that will bring out emotional responses whenever people browse through their Facebook feeds. Regardless of whether it's an image, slideshow, or video, the imagery you use should always be art-directed and possess a strong focal point.

*Let people know why they should share the information that you provide. Once someone clicks on your call-to-action button, and before they get to the ad lead form itself, they will receive a context card. This is an amazing way to help communicate all sorts of detailed information regarding exactly what someone will be signing up for.

Facebook to Grow Your Business Workshop

Date: August 31, 2018, 11:00am


Capital One Café
Domain Northside
11801 Domain Blvd, Suite 160
Austin, TX, 78758

This class is hands on and you will leave empowered to grow your business using FACEBOOK, the strongest social media tool available! Bring your laptop. Lunch is provided by Capital One Cafe.


How you can get the most out of Facebook leads