We all know just how much using videos can help businesses both big and small in size. If you own a small business of your own and have been thinking of using videos to help boost it, yet have been wondering just how to do so, thankfully there are a few tips that you can make note of to help you along the way.

Here are three useful ways to use videos to help with boosting your small business.


First and foremost, you will want to start by introducing yourself and explaining exactly what it is that you do. Additionally, it's also a good idea to keep this bit as short as you can, generally under 90 seconds. For instance, take the time to briefly talk about the services that your business offers, how long you've been in operation, the features of some of your products, etc.

Origin story

Many small businesses view this specific portion as being the most relevant to them, as most people are generally interested in how these types of businesses were founded as opposed to more larger-sized businesses. Take the time to share the story about where you come from and make it relevant to both your customers and employees.

Reward loyalty

When it comes to any kind of business, one of the most important factors involved is loyalty. No matter what, always take the time to make your customers feel like they're appreciated. This can be done by simply sending them a “thank you” every so often and letting them know that you appreciate all of their support, even by posting a personal video. Even better is the fact that the video you post doesn't have to be any kind of high quality – you could even use your own smartphone or tablet to record it and post it on your own website or business social media page for your customers to see and comment on.

Expand Your Brand with Video Marketing Workshop

Hamid will share his video marketing secrets. He will explain how to get effective yet inexpensive video for your business and much more!

When: August 27, 2019 from 10:00 AM to 12:00 PM CDT

Where: 5524 Bee Cave Road
Westland Office Park, Building M
(at the rear of the complex)
Austin, TX 78746


Ways to use videos to boost your small business