How I can help you

I had roughly a 30 year career in marketing/advertising, working at both small/mid size and large (DDB and Publicis) general market advertising agencies in account management and ultimately senior agency management. Client base was primarily in the national/multi-national consumer products/services area including hospitality, retail, food and beverage, pharmaceutical, telecom, health & beauty, and automotive among others. Experience includes new product development/launch, brand repositioning, branding, promotion, market research, media planning, creative strategy/execution in addition to agency management responsibilities of financial planning, recruitment, new business solicitation, employee development, etc. Subsequent to my retirement in 2006, I taught advertising and marketing classes at Texas State University and Austin Community College for 8 years and took on some limited consulting assignments with several Austin-based advertising agencies.

Areas of Expertise
  • Business Strategy & Planning
  • Intellectual Property
  • Human Resources & Internal Communications
  • Sales, Marketing & Public Relations

Industry Experience
  • Media and Communications
  • Marketing, Advertising and Creative Services
  • Restaurants and Hospitality
  • Consulting, Research and Business Services
  • Retail and Wholesale Trade
  • Health Care and Life Services

Education

University of Kansas, BA Journalism

University of Texas, MBA Program 

 


Communication Methods

  • In Person